Shopify guides

Practical Shopify growth guides for merchants

Field guides for finding demand, protecting contribution, and turning store data into a useful operating rhythm.

Shopify profit and operating data used to make growth decisions

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Work it out on your own numbers

The guides explain the reasoning. This does the arithmetic, in your browser, with nothing sent anywhere.

COD economics

Shopify COD and RTO true-profit calculator

Contribution on a delivered order, the cost of an order that comes back, the RTO rate your store breaks even at, and the break-even ROAS that carries it.

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Prospect discovery and outreach

CarryLeads guides

Turn store and product context into a qualified prospect list and a practical first message.

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CarryLeads prospect qualification

How to qualify new prospects before Shopify outreach

Qualify Shopify business prospects using a scorecard for goal relevance, audience and offer fit, location, operating fit, evidence, and outreach priority.

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True profit for COD commerce

Munafa guides

Revenue is the headline. Munafa shows what remains after the real costs of fulfilling an order.

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Munafa payment-method profit

COD vs prepaid profitability for Shopify stores

Compare COD and prepaid Shopify profit using realized revenue, delivery and RTO rates, payment costs, shipping, refunds, and contribution per placed order.

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Profit clarity

How to calculate true profit on Shopify

Calculate Shopify profit after COGS, shipping, packaging, payment fees, discounts, COD costs, and returns.

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COD economics

COD and RTO: the Shopify profit calculation that revenue misses

Understand how cash on delivery and return-to-origin costs affect realized Shopify revenue, margin, and campaign decisions.

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Marketing profitability

How to calculate break-even ROAS for a Shopify store

Free break-even ROAS calculator for Shopify, with the contribution-margin formula, a worked example, and what changes for dropshipping and COD orders.

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Weekly growth prioritization

Dhandha guides

A ranked operating queue for merchants who have plenty of data and too many possible next moves.

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Dhandha inventory action

How to find Shopify overstock and bundle opportunities

Find Shopify overstock using sell-through, days of inventory, ABC analysis and margin, then evaluate complementary products for a controlled bundle test.

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Growth operations

How to build a weekly Shopify growth action plan

A weekly framework for ranking Shopify growth work by impact, confidence, effort, urgency, and reversibility.

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Inventory decisions

How to spot Shopify inventory and stock risk before it costs sales

Use sell-through, days of cover, sales velocity, campaign plans, and supplier lead time to manage Shopify stock risk.

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Product decisions

How to analyze Shopify product performance and choose what to do next

Analyze Shopify product performance with net sales, margin, returns, sell-through, inventory cover, an action matrix, example, and checklist.

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